Privacy Policy

Last updated: November 3, 2026

Who we are

Xard Inc. ("we", "us" or "our") operates www.xard.ca (the "Site"). This policy explains what personal information we collect through the Site, why we collect it, who we share it with, and how you can control it.

We handle personal information in line with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA), Canada's Anti-Spam Legislation (CASL) and, for Quebec residents, Quebec's Act respecting the protection of personal information in the private sector, as updated by Law 25. When you submit a form on the Site, we handle your information as described here.

Information we collect

We collect the information you give us when you fill out a contact, inquiry, booking or sign-up form on the Site:

When you visit the Site, our website host and analytics tools may also automatically collect technical information, such as your IP address, browser and device type, the pages you view, and the site that referred you. See "Cookies and analytics" below.

We don't ask for sensitive information, such as payment card numbers, government ID or health details, through the Site. Please don't include it in your messages.

How we use your information

We use your information only to:

• Respond to your inquiry or request
• Provide the services you ask for, including scheduling calls or consultations
• Review your website so we can tailor our reply or proposal
• Send you emails, newsletters or text messages you've agreed to receive
• Keep a record of our communications with you
• Operate, secure and improve the Site
• Meet our legal and accounting obligations

If we want to use your information for a new purpose, we'll ask for your consent first. We do not sell your personal information.

Your consent and our emails

You consent to our collection and use of your information when you submit a form. We'll use your email and phone number to reply to that request.

We send marketing emails or texts, such as newsletters and offers, only if you've agreed to receive them. We ask for that consent separately, with a checkbox that is not ticked for you. Every marketing message we send identifies us, includes our contact details, and has an easy way to unsubscribe. We act on unsubscribe requests within 10 business days.

You can withdraw your consent at any time by using the unsubscribe link in any email, replying STOP to any text, or contacting us (see "Contact us" below). If you withdraw consent, we may not be able to respond to your inquiry or provide our services.

Who we share it with

We don't sell, rent or trade your personal information. We share it only with trusted service providers that help us run the Site and our business:

These providers may use your information only to provide services to us, and they must protect it. We remain responsible for information we hand to them.

We may also disclose your information if the law requires it, to protect our legal rights, or to a buyer if our business is sold or merged. In a sale, the buyer must keep using your information as this policy describes.

Where your information is stored

Our service providers may store your information in Canada, the United States or other countries. Information stored outside Canada is subject to the laws of that country. Courts, law enforcement and national security authorities there may be able to access it.

Before we transfer personal information about Quebec residents outside Quebec, we assess whether it will be adequately protected.

How long we keep it

We keep personal information only as long as we need it for the purposes in this policy, then securely delete or anonymize it.

After you unsubscribe, we keep your email address or phone number on a do-not-contact list so we don't email you again by mistake.

How we protect it

We use reasonable safeguards to protect your information, including encrypted connections (HTTPS), password-protected accounts with two-factor authentication, and access limited to people who need it to do their work.

No website or online service is completely secure. If a breach of your information creates a real risk of significant harm to you, we'll notify you and the Office of the Privacy Commissioner of Canada (and, for Quebec residents, the Commission d'accès à l'information du Québec), as the law requires.

Your rights

You can ask us to:

• See the personal information we hold about you and how we've used and shared it
• Correct information that is inaccurate or incomplete
• Delete your information when we no longer need it
• Stop sending you marketing messages, or stop using your information, subject to legal limits

To make a request, email hello@xard.ca. Requests are free. We may need to confirm your identity first, and we'll reply within 30 days.

If you're not satisfied with our response, you can complain to the Office of the Privacy Commissioner of Canada.

Quebec residents can also ask us to provide the personal information they gave us in a structured, commonly used electronic format, and to stop sharing it or de-index links to it where the law allows. They can also complain to the Commission d'accès à l'information du Québec.

Cookies and analytics

The Site uses cookies, small files stored in your browser, to work properly and to help us understand how visitors use it. We use:

• Essential cookies that keep the Site and its forms working
• Analytics from Google Analytics to count visits and see which pages are popular
• Advertising pixels from Meta, Google Ads and similar platforms to measure our ads and show you relevant ads on other sites

Analytics and advertising cookies stay off until you turn them on in our cookie banner. You can change your choice at any time through the "Cookie settings" link at the bottom of the Site, or block cookies in your browser settings. You can also opt out of Google Analytics and manage interest-based ads through YourAdChoices.

Children

The Site is not meant for anyone under 18, and we don't knowingly collect their information. If you believe someone under 18 has sent us personal information, contact us and we'll delete it.

Links to other websites

The Site may link to other websites and social media platforms. We aren't responsible for how they handle your information, so please read their privacy policies.

Changes to this policy

We may update this policy from time to time. We'll post the new version on this page with a new "Last updated" date. If the changes are significant, we'll also let you know by email or with a notice on the Site.

Contact us

Our Privacy Officer, who is also our person in charge of the protection of personal information under Quebec law, is responsible for this policy and for how we handle your personal information. Contact them with any questions, requests or complaints: